Pricing
Optimization

Predict volume changes based on price and other attributes. Micro segmentation of products/customers (portfolio) for alignment of pricing structures, manage pricing thresholds and eliminate inefficient price points

Dynamic
Pricing

Feedback loops to access effectiveness and adjust the pricing structure. Optimization based on sales seasonality and trends. Optimal timing structure and depth.

Algorithmic Trading & Risk Management

Strengthen your risk management techniques by centralizing risks that arise from various parts of your business. Leverage our powerful algorithms to spot new signals on price movements, allowing you to make more effective trading decisions.

Pricing Analytics

Heliosz helps to understand and analyze the effects of pricing changes in the business and optimize pricing strategy for maximum ROI. With Pricing Analytics, we provide data insights to make better profit decisions with minimal assumptions.

Heliosz Strategy on Product Optimization
  • Analyze profitability of specific price points
  • Challenges in developments of company growth - Multiple products with different price points, customer tiers, product bundles etc.
  • Pricing Problem Areas - Pricing leaks, underpriced or overpriced product tiers and missed upsell opportunities
  • Metrics - Willingness to Pay & Price Sensitivity
  • Scenarios to test Pricing Strategies, Price Elasticity & Competitive Positioning
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